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Chrystal Graves (LiQUiD)

LiQUiD turns salon data into insights that help owners price smarter, track profit, and uncover extra revenue.

LiQUiD is the data intelligence co-pilot for the $532 billion global beauty industry. The U.S. salon market generates over $53 billion annually, yet salon owners operate on outdated systems that leave them without the data to make informed business decisions. LiQUiD transforms salon and customer data into actionable insights and workflows - helping owners price smarter, track profit, and grow revenue. On average, LiQUiD identifies over $1,300 in untapped monthly revenue opportunities per stylist.

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